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Email Marketing Associate (Full-Time)

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Mission

To trailblaze a future of professional sports that is player-led and fan-focused.

Core Values

Stay Grounded

Think Critically

Encourage Creativity

Persevere through the noise

Operate like an owner

Be Helpful

About:
The Premier Lacrosse League (PLL) powered by Ticketmaster is a men’s professional lacrosse league in North America, composed of 8 teams rostered by the best players in the world. Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), Chernin Group, Blum Capital, The Kraft Group, Arctos Sports Partners, and other top investors in sports and media. The PLL is distributed through an exclusive media rights agreement with ABC, ESPN, ESPN2, and ESPN+. The PLL was recognized by Front Office Sports’ 2021 Best Employers in Sports. For more information, visit www.premierlacrosseleague.com and follow on social media: Instagram (@PLL), Twitter (@PremierLacrosse), Facebook (@PremierLacrosseLeague), YouTube (YouTube.com/PLL) and TikTok (@pll).

Company Values:
  1. Stay grounded
  2. Think critically
  3. Encourage creativity
  4. Persevere through the noise
  5. Operate like an owner
  6. Be helpful
Position Overview: 
The Premier Lacrosse League (PLL) is looking to hire an Email Marketing Associate. This role will be responsible for writing and drafting emails from each of the league’s eight teams, promoting tickets, merchandise, and other league initiatives. The ideal candidate will have a passion for copywriting, A/B testing, email design, and lifecycle marketing. 

Responsibilities:
  • Build email campaigns for each of the league’s eight teams
  • Strengthen and continue to develop unique voices for each of the league’s eight teams
  • Tailor email journeys to net new fans based on personas and team affinities
  • Work cross-functionally with ticketing, merchandise, product, and BD toward league objectives and key results
  • Collaborate with content team on multi-channel campaigns
  • Execute campaigns across other direct marketing channels (i.e. SMS, direct mail)
Qualifications: 
  • Strong copywriting skills
  • “A”-Level writer and communicator (both internally and externally)
  • Hard worker who is a “doer” first; must be ready to roll sleeves up
  • Demonstrates organizational skills required to balance email programs across eight teams
Compensation:
  • $60,000 to $70,000 annually
  • Based on the candidate’s experience, seniority, and location
  • The total compensation package includes Annual Bonus, Health, Life, Dental, and Vision Insurance, 401(k) plan, Equity Sharing, Mental Health Stipend, Unlimited PTO, and Paid Parental Leave
We require COVID-19 vaccination. We will consider reasonable accommodations only for valid and documented medical reasons or sincerely held religious beliefs. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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Premier Lacrosse League is an equal opportunity employer. Premier Lacrosse League is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding and/or related medical conditions), gender, gender identity, gender expression, sexual orientation, military or veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.

ABOUT THE PLL

The Premier Lacrosse League (PLL) powered by Ticketmaster is a men’s professional lacrosse league in North America, composed of eight teams rostered by the best players in the world. Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the PLL is backed by an investment group composed of Joe Tsai Sports, The Chernin Group, Arctos Sports Partners, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), The Kraft Group, Bolt Capital and other top investors in sports and media. The PLL is distributed through an exclusive media rights agreement with ABC, ESPN, ESPN2, and ESPN+. The PLL was named 2020 Sports Breakthrough by the Sports Business Journal, and recognized as a 2021 Best Employer in Sports by  Front Office Sports.

For more information, visit www.premierlacrosseleague.com and follow on social media:

Instagram: @PLL

Twitter: @PremierLacrosse

Facebook: @PremierLacrosseLeague

Youtube: YouTube.com/PLL

TikTok: @PLL