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Public Relations / Communications Manager

Mission

To trailblaze a future of professional sports that is player-led and fan-focused.

Core Values

Stay Grounded

Think Critically

Encourage Creativity

Persevere through the noise

Operate like an owner

Be Helpful

About:
The Premier Lacrosse League (PLL) powered by Ticketmaster is a men’s professional lacrosse league in North America, composed of 8 teams rostered by the best players in the world. Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), Chernin Group, Blum Capital, The Kraft Group, Arctos Sports Partners, and other top investors in sports and media. The PLL is distributed through an exclusive media rights agreement with ABC, ESPN, ESPN2, and ESPN+. The PLL was recognized by Front Office Sports’ 2021 Best Employers in Sports. For more information, visit www.premierlacrosseleague.com and follow on social media: Instagram (@PLL), Twitter (@PremierLacrosse), Facebook (@PremierLacrosseLeague), YouTube (YouTube.com/PLL) and TikTok (@pll).

Company Values:
1. Stay grounded
2. Think critically
3. Encourage creativity
4. Persevere through the noise
5. Operate like an owner
6. Be helpful

Position Overview:
The PLL is seeking a public relations and communications leader to oversee and execute the League’s communications strategy. This role will drive league and player level communications, on a national and local level. The position will be in charge of crafting official company statements, booking players for media opportunities, and driving all company press releases. The ideal candidate will have a strong understanding of brand voice and consistency, as well as an understanding of individual brand and communications best practices, supporting player-level guidance. The candidate will be an ambitious self-starter proactively managing the League’s voice, seeking booking opportunities to elevate the league and it’s players, while also responding quickly to external and internal moments of significance.

Qualifications:
  • Minimum Bachelor’s of Arts or Science requirement
  • Minimum 3 years experience in similar PR or communications role
  • Exceptional written communication skills; can be trusted as a “last look” on company statements
  • Minimal guidance required in day-to-day decision making and communication strategy
  • Great natural sales chops; can pitch the PLL and its players with passion and conviction
  • Familiarity and existing relationships with media landscape including traditional media, sports media, and non-traditional media platforms
  • Sports and entertainment representation experience is a plus
  • Excellent organization skills
  • Attention to detail

Roles and Responsibilities
  • Lead organization and execution of all company press releases and public communications
  • Develop and lead overall company communications strategy
  • Drive local and national media procurement
  • Secure lead up stories and onsite coverage for all 14 PLL weekends and Championship Series
  • Work with PLL Production team to support press attendance at press conferences and other key moments
  • Develop player-level PR / Comms strategy aimed at brand development
  • Book players for media opportunities including but not limited to editorial, podcast, shows
  • Book and manage press opportunities for PLL Founders and internal executives
  • Craft company statements
  • Manage relationships with external media; including management of onsite press check-in and experience for PLL Weekends
  • Arrange for photography and comprehensive media presence as needed

We require Covid-19 vaccination. We will consider reasonable accommodations only for valid and documented medical reasons or sincerely held religious beliefs. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Premier Lacrosse League is an equal opportunity employer. Premier Lacrosse League is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding and/or related medical conditions), gender, gender identity, gender expression, sexual orientation, military or veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.

ABOUT THE PLL

The Premier Lacrosse League (2020 SBJ Sports Breakthrough of the Year) is a North American outdoor professional lacrosse league featuring the world’s 200 best players. Co-founded by lacrosse superstar Paul Rabil and his brother, serial entrepreneur, and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), and other leading sports and media executives, entrepreneurs, and investors. The PLL season is distributed through an exclusive media-rights agreement with NBC Sports Group. The league has partnered with blue chips brands through its first two years of play, such as Ticketmaster, Gatorade, and Progressive. For more information, visit www.premierlacrosseleague.com and follow on social media:

Instagram: @PLL

Twitter: @PremierLacrosse

Facebook: @PremierLacrosseLeague

Youtube: YouTube.com/PLL