Sr. Director, Partnership Development


To trailblaze a future of professional sports that is player-led and fan-focused.


1. Stay grounded
2. Think critically
3. Encourage creativity
4. Persevere through the noise
5. Operate like an owner
6. Be Helpful

Role: Sr. Director, Partnership Development
Location: Los Angeles or New York
Job Type: Full-Time
Start Date: March 1, 2021
Position Overview:
    • The Premier Lacrosse League is looking for a strategic marketer with a real passion for sports and entertainment to join the Partnerships team. Reporting to the SVP, Partnerships & Revenue you will focus on the development of innovative marketing partnerships between industry leading brands and the PLL. You are a creative and organized thought leader with a strong acumen for business development, driven to create and deliver breakthrough and compelling multi-platform marketing solutions. You are skilled at identifying and engaging contacts at brands and in categories we currently do not work with, generating strong prospect volume, and creating new relationships that drive our revenue targets and over-deliver on key marketing objectives for our partners.
      • Continually reimagine the status quo and build breakthrough marketing partnerships for new PLL partners.
      • Initiate discussions with potential new partners (client direct & agencies) to understand objectives and budget.
      • Develop customized, integrated and creative partnership proposals that demonstrate insight and knowledge of client business.
      • Lead presentations to new prospects and negotiate packages to potential PLL partners.
      • Utilize research tools to actively prospect and identify prospects in new categories.
      • Meet and exceed all sales and revenue targets.
      • Initiate and maintain regular contact with clients and/or client’s agency, developing strong professional relationships.
      • Prepare and present post-season partner reports..
      • Other duties as assigned
    • Bachelor’s degree in relevant subject or equivalent experience.
    • 5-7 years of related and meaningful experience in sales and/or marketing.
    • Successful business development track record; sports/entertainment partnership sales experience, preferred.
    • Desire to craft marketing programs for brands in the sports and entertainment space, and real passion for bringing new ideas to life.
    • Proven ability to identify opportunities, develop strategies, and negotiate contracts.
    • Solid comprehension of general marketing and partnership principles and a mindset for client service.
    • Strong written and verbal communication skills, comfortable with public speaking.
    • Ambitious self-starter that works best under minimal supervision.
    • Deep understanding of new media and a desire to stay current on emerging digital platforms.
    • Thrives in a dynamic team environment, with ability to productively handle multiple priorities.
    • Working knowledge of Microsoft Office (Word, Excel, and PowerPoint).
    • A positive, winning approach, incorporating integrity, trust, and discretion.
    • Ability to travel when needed.
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Premier Lacrosse League is an equal opportunity employer. Premier Lacrosse League is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding and/or related medical conditions), gender, gender identity, gender expression, sexual orientation, military or veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.


The Premier Lacrosse League (PLL) brought the sport of lacrosse to a national stage for the first time through a tour-based model, composed of 7 teams rostered with the best players the game has to offer.  Recently awarded SBJ’s Breakthrough Sport of the Year in 2020. The league was Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group comprised of The Raine Group, Creative Artists Agency (CAA), The Chernin Group, and Blum Capital. The league was announced in October 2018, with an exclusive media-rights deal with NBC Sports Group. The PLL’s second season will begin in May 2020, with seven teams, embarking on a 14-week season that concludes with a playoff and PLL championship game. The PLL season will be distributed through an exclusive media- rights agreement with NBC Sports Group. For more information, visit, and follow on social media:

Instagram: @PLL

Twitter: @PremierLacrosse

Facebook: @PremierLacrosseLeague