LOS ANGELES, CA. (March 8, 2022) - The Premier Lacrosse League (PLL) powered by Ticketmaster announced today that Erika Nardini, CEO of Barstool Sports, has been elected to its Board of Directors.

“Erika is one of the most innovative leaders at engaging audiences, strengthening partnerships, and building media businesses as anyone I’ve spent time with,” said Co-Founder and CEO Michael Rabil. “Her voice and strategic feedback will be invaluable to our Board of Directors as we build the future of the company.”

“A former lacrosse player herself, Erika’s been a supporter of our vision for the league from the beginning,” said Co-Founder and President Paul Rabil. “I can remember early days brainstorming with her on new media constructs and distribution strategies in her previous offices at Barstool. Fast forward 4 years later, we’re proud to announce that she’ll be joining our boardroom as one of the world’s best media minds in our newest offices.”

"I've been rooting for the PLL since the minute I met Paul and Mike Rabil almost 6 years ago. The chance to bring a sport to a national stage and to re-think every aspect of coverage, distribution is exciting. They've done a phenomenal job of blending sport and entertainment while putting fans and players first. I couldn't be happier to be more involved with the board and the entire league,” said Erika Nardini, CEO Barstool Sports.

In 2016 Nardini was named the first-ever CEO of Barstool Sports. Today, Barstool Sports drives 2.5 billion social views, 1.8B monthly video views, and 36 million downloads across its platforms. Since Nardini joined the company, revenue has grown over 1200%.

In January 2020, Nardini spearheaded a strategic partnership with casino operator Penn National Gaming, valuing Barstool Sports at $450 million. The company has launched Barstool Sportsbook in Pennsylvania, Michigan, Illinois, Colorado, Virginia, New Jersey, Tennessee, Arizona, West Virginia, Iowa, Indiana, and Louisiana.

Nardini currently sits on the Board of Directors for the WWE and Torchy’s Tacos. She has been named Forbes’ Most Powerful Women in the U.S. in Sports, Crain’s Notable Women In Sports Recipient, AdWeek’s Most Powerful Women in Sports, and Cynopsis’ Top Women in Media.

ABOUT PREMIER LACROSSE LEAGUE

The Premier Lacrosse League (PLL) powered by Ticketmaster is a men’s professional lacrosse league in North America, composed of 8 teams rostered with the best players in the world. Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), Chernin Group, Blum Capital, The Kraft Group, Arctos Sports Partners, and other top investors in sports and media. The PLL was named Sports Breakthrough of the Year in 2020 by the Sports Business Journal. In December 2020, the PLL and Major League Lacrosse (MLL) announced a merger with subsequent season operations and activities to formally exist under the PLL. For more information, visit www.premierlacrosseleague.com and follow on social media: Instagram (@PLL), Twitter (@PremierLacrosse), Facebook (@PremierLacrosseLeague), YouTube (YouTube.com/PLL) and TikTok (@pll).